Real Estate SEO Experts

Real Estate SEO Experts

Real estate SEO is a massive opportunity for real estate companies to scale their business organically, whilst bringing in quality customers, hot leads and the sales that flow like a river.

Instead of spending hours upon hours on cold pitching, pointless meetings, and non-profitable leads, with a real estate SEO experts and strategy, you can instead spend your time on promoting organic growth within your business, saving you time, money and making your business stand out among competitors.

What Is SEO And Why Do Real Estate Agents Need It?

Search engine optimization, the process of improving the quality and quantity of website traffic to a website, is one of the most valuable tools real estate agents have to compete within their local market.

Real estate SEO experts focus on helping agents secure highly targeted, ready-to-act buyers and sellers, and that’s just the tip of the iceberg.

Why Real Estate Agents Needs SEO For Their Website

What Are The Four Types Of Search Engine Optimisation?

Now that we have learned the basics of SEO, let’s deepen our knowledge and understand the four types of SEO that will help us create the most efficient content and become real estate SEO experts!

On-Page SEO

On-Page SEO concerns all the content available on your real estate website for the site visitors to read, both on the main page and the subpages.

In order to utilise this facet of SEO to its full potential, you need to fill your website with quality content that contains specialised real estate SEO keywords, adjust navigation on the website and make sure that all the URLs are SEO-friendly. 

On-Page SEO is one of the easier to manage facets of SEO as it is very easily to make an active impact on. If any changes are necessary, you can easily update the content and keep it in-line with the latest real estate SEO trends. 

Off-Page SEO

Off-Page SEO is based on link-building, which concerns everything that influences the visibility of your website but cannot be directly changed on the website, i.e., the external content that refers to your website – your social media channels, other websites, external professional blogs that include a link to your website and so on. 

Managing off-site SEO definitely requires more work and attention as it means creating additional content for your social media and establishing cooperation with other creators.  

However, it is definitely worth the effort, as long as you understand that not every link is equal, and that it’s not always possible to control everything that is being published.  Ensure you choose your promoters wisely and make sure that their websites are SEO-friendly. 

Technical SEO

Technical SEO is probably the most difficult facet of SEO as it often requires coding knowledge or a specialist’s support. In a nutshell, technical SEO consists of all the technical aspects of your website that must be adjusted to meet the requirements of the search engine.

It might be indexing, crawling, website architecture and navigation, rendering, page speed and security as well as mobile friendliness. It’s good to have SEO experts take a look at your website’s technical SEO as they can ensure that your architecture is structured positively for SEO.

Local SEO

Local SEO is the fourth type of SEO and one of the most important for real estate SEO marketing. Essentially, local SEO optimization means creating content that is relevant to the local users’ queries.

If users look for general information such as “homes for sale”, most likely they will end up with completely different results that depending on their geographical location.

This is because Google uses our localization to show us the most relevant results, and as such, local SEO uses this idea to raise your website up the rankings by making it more localised for your clients.

What Are The Four Types Of Search Engine Optimization

Through your website, your doors are open 24/7 and accessible to a global audience, so you need to make it count.

Grow your client base with the right website design

The Process - What To Expect

When you engage a web developer and web designer for your website, you may be wondering what comes next. The process for website development and design may differ slightly depending on your timeline but should be somewhat similar to the following outline:

How Search Engine Optimisation Can Help Your Real Estate Business

Generate Leads With Potential Clients

Real estate SEO experts know that the best ways real estate agents benefit from SEO is by creating a foundation and path for would-be clients to find them. With highly targeted keywords and SEO techniques, it is possible for agents to find buyers and sellers within any geographic area.

Many of today’s buyers and sellers perform a basic search to find the agent they will work with so without properly positioned rankings in search engine results pages, agents fall behind and miss key leads.

How SEO Helps In Running A Website
How Search Engine Optimisation Can Help Your Real Estate Business

Build a Brand and Credibility

A client seeking the help of a real estate agent is going to choose a credible, easy-to-find real estate agent. Proper SEO not only helps with ranking in the search engines but also helps to build the brand and the agent’s online presence and credibility. An agent that is hard to find, or one with negative reviews, is not likely to get the attention of the buyers and sellers he or she needs. 

Non Stop Functionality

Real Estate SEO experts know the best part about real estate SEO. Which is it never rests. With an SEO company constantly ensuring your site is fully optimised, you can guarantee your site will be generating leads for you 24/7, without the need to call, buy ads, or pound the pavement.

Ready to step off the lead generation hamster wheel? Follow this ultimate real estate agent SEO guide and you’ll not only have a clearer understanding of what it takes to rank in your local market, but a tactical roadmap to make it happen.

Who Are The Experts In Real Estate SEO Services?

If you’re looking for an SEO provider that is leagues above the average real estate SEO companies, then look no further than EFOUR. A digital marketing company with extensive experience working alongside the real estate industry, EFOUR’s SEO services can guarantee leads for any real estate agency. 

At EFOUR we use our extensive web service knowledge to provide SEO services that go above and beyond what other providers offer, making out lead capture, brand awareness and digital marketing unparalleled by what you can get anywhere else. Focusing on covering all four kinds of SEO, EFOUR will ensure that your business rises the search engine rankings, bringing in organic growth that you couldn’t see anywhere else.

EFOUR also offers expert web service 24/7 so that your website optimization will never lag behind, and your SEO work will be consistently bringing in lead after lead. So, what are you waiting for? Contact EFOUR today and see what we can do for you!

EFOUR Experts In Real Estate SEO Services

Choosing A Web Designer And Developer

Web development and web design are fields that are jam-packed with “experts”. Despite this, finding a team that genuinely cares about your business and works hard to build you an exceptional website is not always easy.

To ensure you are going to be happy with the results of your investment in web development and design, you should:

Determine what type of website you need

The needs of an e-commerce platform are vastly different to that of a tradesperson selling professional services. Your design and development team should be experienced with your chosen site type and have examples to show you.

Choose Your Team Carefully

Select a team you would be happy to continue working with beyond the launch of your site and that has the capacity to offer this. Changing technology support down the line is both stressful and expensive.

Additionally, ensure you feel comfortable and confident with your chosen web designer and web developer – a great working relationship is essential to achieving optimal outcomes.

Know Your Budget

Set your budget and decide how much support you feel you will need. Websites are not a set-and-forget scenario! They require ongoing maintenance and, as far as search engines are concerned, a static website is not one to rank well. Adding fresh content and updating is not only great for your SEO but your visitors as well.

Be sure you factor these ongoing costs into your budget and check that what you want is achievable within it. There is no point in spending your entire budget on the initial web design and development and then having nothing left for its upkeep or hosting.

Focus On The Details

Choose web designers and developers that offer outstanding attention to detail and demonstrate a genuine passion for their job. It’s the little details that will make your site stand out and its creator’s experience will show.

Your website development and design team should know your vision and goals. Make sure you feel comfortable that they can deliver and work to your specifications.

Why Trust Us With Your Web Design And Development?

Why Trust EFOUR With Your Web Design And Development

No matter how amazing your site is, if your website development and design do not account for SEO, you’re limiting its chance to be seen and deliver the results you hope for.

At EFOUR we offer a multi-skilled team capable of delivering a truly exceptional website. We specialise in website development and web design while also being experts in digital marketing. This enables us to create a truly outstanding website for your business that works as hard as you do at generating leads and delivering increased profitability.

We have years of experience creating and delivering websites to both small and large businesses that not only meet but exceed expectations. Our web designers and web developers are experienced, highly skilled and genuinely interested in supporting your business to flourish through an exceptional website.

We understand the importance of intelligent, functional web design and web development and enjoy working collaboratively with businesses to create their website as well as offering ongoing professional tech support.

As a local, family-owned business ourselves, we understand the importance of delivering affordable, professional, and reliable web development and design. We are invested in your success and love getting to know business owners in Queensland and Australia-wide.

To learn more about our web design and development services or any other services such as digital marketing, contact our friendly team at EFOUR today on 1300 263 806.

Some of the results you can expect

IT Services Brisbane



24 months ago, IT Services Brisbane had one part time employee with Director Hollie O’Byrne working full time. After 18 months working with EFOUR they are a 10 man team and looking to expand through Australia.


Increase in revenue


Return on marketing investment


Increase in visibility

Enable Exercise



Enable Exercise engaged EFOUR Digital marketing to provide Managed Google Business Profile services. Within 2 months of starting Enable Exercise had an increase of 300% in Leads and have recently had to change business locations to accomodate their growth in their team.


Increase in Leads


Return on marketing investment


Increase in Google Maps Visibility

Critical Care



Critical Care initially engaged EFOUR to provide Google Business Profile management. This turned into a new website build and Google Profile management. This has resulted in 400% increase in leads.


Increase in leads


Return on marketing investment


Increase in Google Maps Visibility

Some recent websites we’ve built

Russell's Garage Doors

IT Services Brisbane

Direct Focus Solutions

Locations we service

Digital Marketing Australia


Our awards & accreditation



2019 & 2020



Frequently Asked Questions